Datavault AI Inc. and NFHITS have embarked on a collaborative journey to revolutionize the music and content distribution landscape. By leveraging Datavault AI’s patented technologies and NFHITS’s extensive distribution network, the partnership aims to create a fair, transparent, and automated monetization ecosystem for artists and creators.
At the heart of this collaboration are Datavault AI’s Datavalue®, DataScore®, and Data Vault Bank® Web 3.0 AI agents, which will mint sheet music, music stems, media, and Name, Image, and Likeness (NIL) rights on the forthcoming International NIL Exchange® and Information Data Exchange®. This integration is set to redefine how artists distribute and monetize their content, ensuring that their creative and intellectual property is protected and their royalties are secured.
The partnership also introduces VerifyU and ADIO technologies into NFHITS’s distribution frameworks. VerifyU will authenticate artists and music rights, while ADIO will protect royalties, reduce digital piracy, and ensure distribution integrity. Additionally, these technologies will create new revenue streams, including digital collectibles and objectified music assets.
The combined infrastructure of Datavault AI and NFHITS, which merges blockchain and AI, offers artists several key benefits. These include the ability to exclusively distribute music, videos, independent films, and music videos, as well as protect their creative and intellectual property and metadata to secure future royalties. Furthermore, Datavault AI’s ADIO technology will deliver artists’ music through audio systems at various entertainment venues and public places.
Bob Shami, founder and CEO of NFHITS, expressed enthusiasm about the collaboration, stating, “Blockchain has matured and now, in combination with AI, we have the infrastructure to take artists’ content streaming mainstream with this technological breakthrough. The music industry and content creators have been searching for ways to maximize their revenue. This new format provides the groundwork for a new way to increase profitability and hope for emerging content creators to grow and sustain their careers.”
The companies are also exploring the deployment of NFHITS digital music delivery into shopping markets, restaurants, stores, and other public spaces using Datavault AI’s ADIO tone technology. This technology delivers inaudible sounds that send information to listeners’ devices, offering exclusive content, merchandise, or discounted prices.
Nate Bradley, CEO of Datavault AI, highlighted the potential of the collaboration, saying, “Our collaboration with NFHITS holds tremendous potential to create annual recurring revenue for artists, promoters, and the events industry. The implementation of VerifyU, ADIO, and our NYIAX powered exchanges offer solutions for NFHITS’ ecosystem that demonstrates how we work with partners to transform industries and create revenue in places no one else can unlock.”
This partnership is poised to shape the future of the music and content distribution sector by introducing innovative technologies that protect artists’ rights, enhance monetization, and create new revenue streams. As the collaboration progresses, it will be interesting to see how these advancements influence the broader entertainment industry and empower creators worldwide.



