Air Music Tech and Akai have launched their Black Friday deals early, offering significant discounts on MPC-compatible plugins and other music technology products. This strategic move could reshape the landscape of music production tools, setting a new precedent for affordability and accessibility in the industry.
The early bird discounts, which include up to 82% off on select plugins, are particularly noteworthy for Akai MPC standalone and Force users. The AIR MPC Instrument Collection Plug-in Bundle, for instance, is being offered at a substantial discount of $99 (or 99€), down from its original price of $499 (or 499€). This bundle includes a comprehensive suite of tools such as The Fabric Collection, OPx-4, Stage-EP, and more, making it an attractive option for producers looking to expand their creative toolkit.
Beyond the bundles, individual plugins like Loom II additive synth, Xpand!2, and TimewARP 2600 are also on sale for 29€ each. These deals are not only a boon for current MPC users but also have the potential to attract new users to the platform. The affordability of these high-quality plugins could democratize music production, enabling a broader range of artists to access professional-grade tools.
The early release of these Black Friday deals could also influence other companies in the music tech sector. By setting the bar high with substantial discounts and a wide range of products, Air Music Tech and Akai are likely to pressure competitors to follow suit, potentially leading to a more competitive market. This could result in better deals and more innovative products for consumers in the long run.
Moreover, the availability of these deals until December 7, 2025, provides a significant window for customers to make informed decisions. This extended period could encourage more strategic purchasing, as users have ample time to compare products and prices.
In summary, the early Black Friday deals from Air Music Tech and Akai are not just about immediate savings; they represent a shift in the music tech industry. By making high-quality plugins more accessible and affordable, these deals could inspire innovation and competition, ultimately benefiting both producers and consumers alike. As the industry watches these developments, the ripple effects could lead to a more dynamic and inclusive music production landscape.



